Live Best Care
Services: Branding, brand guidelines, website, corporate collateral, templates
Live Best Care is more than a framework for delivering best care at Western Health. It is a commitment made by more than 6,500 staff as Western Health continues to strive for high quality care that is person-centred, co-ordinated, right and safe.
The simplicity of the brandmark provides an authenticity needed to connect with the large number of staff at Western Health. The resulting brand has created a platform for Western Health to inform and deliver best care for their patients.
A supporting design system including colours and graphic devices were developed to bring the brand to life with vibrancy and diversity.